Top 10 Shiseido Beauty Products of All Time

Last updated on May 22nd, 2024 at 12:26 pm

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Best Shiseido Beauty Products of All Time!

[Top 10 Shiseido products LIST UPDATE 2024] I’ve been using Shiseido beauty products on my dry and prone to allergic reaction skin for over a decade, and my love for the brand is still growing!

This article is NOT a sponsored post but an honest review of (the best ) Shiseido creams and serums I bought and tested over the years and can wholeheartedly recommend.

Best Shiseido products
Top 10 Shiseido products!

I know only one woman who is a bigger shopaholic when it comes to beauty products than I am, that woman happens to be my mom.

She is a tough customer who doesn’t get excited about just any newly discovered product, no matter how beautifully packed, well-presented, and advertised.

Once every blue moon, however, when she finds something really, really good, the shopping spree begins.

Naturally, the apple doesn’t fall far from the tree. It should come as no surprise that when one difficult-to-please shopaholic told another even harder-to-please shopaholic, about the magical powers of  Shiseido products, the budget for cosmetics was cancelled ( who needs to eat!), and the shopping spree began. What can I say except that It’s Beyond My Control.

Top 10 Shiseido Beauty Products

I regularly buy and test Shiseido cosmetics and here is the best of what the brand has to offer. Scroll to read a detailed review of each of the beauty products. Here is the list of the top 10 Shiseido beauty products of all time.

  1. Shiseido Vital Perfection Uplifting and Firming Cream Enriched
  2. *I’m currently testing the Shiseido Vital Perfection Uplifting and Firming Advanced Cream
  3. Shiseido Benefiance Wrinkle Resist 24 and/or Overnight Wrinkle-resisting cream
  4. Shiseido Ultimune Power Infusing Concentrate
  5. Bio-Performance Super Revitalising Cream
  6. Shiseido White Lucent Power Brightening Mask
  7. Shiseido Extra Creamy Cleansing Foam
  8. Shiseido Cleansing Oil
  9. Benefiance Wrinkle Resist 24 Pure Retinol Express Smoothing Eye Mask
  10. Shiseido Benefiance Wrinkle Smoothing Serum
  11. Sun Protection Eye Cream Broad Spectrum SPF 34/ Body Lotion SPF 50

DISCLOSURE; As of October 2021 (six years after I published this article), I’m part of an affiliate program and I get a commission for purchases made through links in this post. When you purchase a product via the link in my post you are helping to keep my website alive for which I’m very grateful! All opinions expressed here are mine!

Must-Have Shiseido Sunscreen 2024

Summer is here and if your skin is as pale as mine and you burn easily in the sun, a good sunscreen with high SPF is a must! I’ve been using Shiseido sun protector lotion and face cream with SPF50 for as long as I can remember and it’s simply an impenetrable shield that will protect you from the sun’s harmful rays.

Shiseido has recently introduced its latest product, the Ultimate Sun Protector Lotion SPF 60+. This sun-protecting body and face lotion is perfect for those who need a stronger SPF this summer. The lotion has a clear formula and is very lightweight, leaving no residue. So, if you’re looking for a sun cream that goes beyond SPF 50, go for the Ultimate Sun Protector Lotion SPF 60+ by Shiseido.

Best Shiseido Gift Sets!

Holidays are fast approaching and if you are looking for the perfect gift for your fellow beauty product aficionado, look no further. Shiseido has some lovely gift sets even for the most demanding skin.

FAQ – About the Shiseido Brand

When was Shiseido founded?

Arinobu Fukuhara founded Shiseido in 1872 in Ginza, Tokyo, and it was Japan’s first Western-style pharmacy promoting and selling high-quality medicine.
In 1916, Shinzo Fukuhara launched the cosmetic department, separated from the pharmacy. Arinobu focused on medicine, whereas Shinzo on Shiseido products 2022

What was Shiseido’s first cosmetic?

“Eudermine” lotion was Shiseido’s first cosmetic.
“Hanatsubaki” was the first Japan-made Shiseido products

What is Shiseido famous for?

In 1922, Helen Grossman, the head of Shiseido’s beauty hair department, showed w new Western hairstyle, the “Mimikakushi”, that became very popular in Japan as it was perfect for both kimono and clothes.
In 1959, Shiseido opened its Beauty School.
Shiseido is known for its innovative cosmetics of superb 10 Shiseido products

Top 10 Shiseido Beauty Products

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Here’s my personal list of the top 10 Shiseido beauty products along with my honest review of each of them.

You might also be interested in my article about the best make-up for hooded eyes.

1. Shiseido Vital Perfection Uplifting and Firming Cream

Shiseido Vital Perfection Uplifting and Firming cream is in my humble opinion one of the best Shiseido cosmetics of all time and here is why.

My previous No1, the Refining Moisturizer Enriched IBUKI is now discontinued, and that’s why I swapped it for the incredible Shiseido Vital Perfection Uplifting and Firming cream recommended to me by a trusted celebrity makeup artist.

Best Shiseido products
Top 10 Shiseido products

My skin is in love with this product! It has a very delicate, almost undetectable scent, and it doesn’t leave a greasy filter on the face, which is incredibly important if you are applying foundation on top of it. 

Also, it dries fast, and the skin feels deeply hydrated and smooth. I’m at an age where my skin is much more demanding, and I’m now buying more anti-ageing beauty products than ever before. This particular cream gives the feeling of very tightened skin, which is great.

If you can splurge on only one Shiseido cream that would be definitely the one to opt for, but if your budget permits, I would also recommend the Vital Perfection Uplifting & Firming Eye Cream because it’s worth every penny!

Dominique de Merteuil

* NEW Shiseido Vital Perfection Uplifting and Firming Advanced Cream

I’ve just ordered the new cream from the Vital Perfection line, which I plan to review thoroughly in the next four weeks. I believe it’s not fair to recommend a product I haven’t tested. Come back to check my review in February.

2. Shiseido Benefiance Wrinkle Resisting Cream

[UPDATE] I published this post in 2015 when my skin showed no fine lines whatsoever. It’s the year 2024 and my 40+-year-old skin has slightly different needs, although thanks to the almost magical powers of Shiseido creams, my skin has very few fine lines and hope it stays this way for years to come!

The Benefiance Wrinkle Resist/Overnight Wrinkle Resisting cream is on top of my list now.

Benefiance is a powerful line of cosmetics that helps reduce the appearance of wrinkles. I’m not sure exactly if it works so great because of the Green, Brown, and Red Algae combined with Chlorella extract, but it certainly makes the skin feel smooth.

best Shiseido

Shiseido Overnight Wrinkle Resisting Cream is an age-defying, night-time moisturiser for women in their 40s. I accidentally bought it (grabbed the wrong box) as I was buying lots of other Shiseido products. A happy accident indeed! I used it first after I had run out of Shiseido Ultimune and I like the results very much as it leaves my skin deeply moisturised and smooth.

Shiseido Wrinkle Smoothing Day Cream SPF 23

Get smoother skin with one of my favourite daytime moisturizers, although when it comes to Shiseido, I hate playing favourites. KOMBU-Bounce Complex helps reduce wrinkles while Turmeric Extract soothes and improves elasticity.

Shiseido Wrinkle Smoothing Eye Cream

After using the cream for several months, the wrinkles and dark circles around the eyes were visibly reduced. The formula contains powerful peptides and squalane that work together to smooth fine lines and diminish six different types of eye area concerns, including crow’s feet, lid creases, puffiness, and stress wrinkles between the brows. Additionally, the cream includes ginseng extract, caffeine, and a blend of Japanese botanicals that help to brighten the eyes and reduce dark circles.

3. Shiseido Ultimune Power Infusing Concentrate

Shiseido Ultimune Power Infusing Concentrate is a little miracle worker.

Dominique de Merteuil

The Ultimune face serum is a remarkable skin care product from Shiseido that utilizes ImuGenerationRED Technology™ to double skin’s defence.

This Power Infusing Concentrate is not only (one of) the best Shiseido skincare products but also the most iconic anti-ageing serum.

It nourishes the skin with essential nutrients, visibly reducing signs of ageing, enhancing hydration, and improving radiance.

The latest version of the Ultimune serum is even more potent, thanks to its innovative double anti-ageing technology that harnesses eight botanical ingredients to unlock healthy, youthful-looking skin.

I didn’t list it as No. 1 because I still gravitate towards Vital Perfection Uplifting and Firming Cream but my fabulous mom and her almost flawless skin would argue that the Ultimune serum is superior to any other anti-ageing serum. I believe that we are both right!

Shiseido Ultimune best Shiseido products
Top 10 Shiseido Products!


4. Shiseido Bio-Performance Super Revitalising Cream

Top 10 Shiseido products
Top 10 Shiseido products

Targeting fine lines and wrinkles, and preventing further signs of ageing, Shiseido’s Bio Performance Super Revitalising Cream is perfect for all skin types from the 30s onwards. Bio-Performance was the first cosmetic line composed of Bio-Hyaluronic Acid known for its ability to retain moisture and as the source of natural moisturising.

It feels fantastic on the skin and after five months of using it, I can honestly say that my fine lines are almost invisible. I would add that according to Mr de Merteuil, I didn’t have any fine lines in the first place so I might not be the best case study.

5. Shiseido White Lucent Power Brightening Mask is at the top of my list of best Shiseido products

Top 10 Shiseido products
Top 10 Shiseido products

I’ve bought many brightening masks in my life, some I like a little bit more than others but I haven’t found one that would make me really happy with the results until I used Shiseido’s White Lucent Power Brightening Mask. I’m now addicted to it!

If it’s to be believed what says on the Shiseido official website, the mask was inspired by iontophoresis, a treatment that saturates skin with brightening ingredients. The results are impressive, my skin looked brighter after the first use.

6. Shiseido Extra Creamy Cleansing Foam [UPDATE 2024]

I can’t find this one anymore so I replaced it with the Future Solution LX Extra Rich Cleansing Foam!

Top 10 Shiseido products
Top 10 Shiseido Products!

Shiseido Future Solution LX Extra Rich Cleansing Foam is a very rich foaming cleanser that is perfect for removing impurities.

  • There are several Shiseido cleansers but I haven’t tested all of them as yet. The Extra Rich Foam Cleanser grabbed my attention because it’s allegedly an anti-ageing product.
  • I start my morning beauty routine by applying a tiny amount of cleanser to my face and neck. I massage the skin for about two minutes then rinse it with water.
  • The product is very delicate and doesn’t dry the skin as much as so many other cleansers on the market. In fact, my skin feels great!

7. Shiseido Cleansing Oil

best cleansing oil
Shiseido Cleansing Oil Review

Top product! You can use Shiseido Perfect Cleansing Oil on dry or wet skin to remove makeup.

  • I use this particular cleansing oil, interchangeable with the Future Solution LX Extra Rich Cleansing Foam, to remove impurities.
  • When it comes to makeup removers, I’m a huge fan of Shu Uemura Cleansing Beauty Oil Premium A/I for dry, sensitive skin, and I’m hard to impress, but the Shiseido Cleansing Oil is definitely the second best and it will have a permanent place on my bathroom shelf.
  • It smells great!
  • You don’t need to use that much of it, leaving the skin feeling moisturised.

8. Shiseido’s Benefiance Wrinkle Resist 24 Pure Retinol Express Smoothing Eye Mask

*EDIT 2023 – I simply can’t get enough of this mask!

best eye mask Shiseido
Bets Shiseido cosmetics

Shiseido’s Benefiance Wrinkle Resist 24 Pure Retinol Express Smoothing Eye Mask, instantly reduces wrinkles’ appearance. No surprise there. After all, Retinol is considered one of the most effective anti-ageing ingredients in the world because it “attacks” corner crinkling, crow’s feet and under-eye wrinkles.

You can use it 2-3 times a week and considering that there are 12 packets there is no need to save it for special occasions 🙂 What can I say, It’s Beyond My Control.

9. Shiseido Benefiance Wrinkle Smoothing Serum

Top 10 Shiseido products
Top 10 Shiseido products

Shiseido Benefiance Wrinkle Smoothing Serum is what I call “The Photoshop effect” as your skin feels unbelievably smooth after using it, and fine lines disappear (for a while).

  • I can compare it to the feeling I have after coming back from a two-hour- facial!
  • Key ingredients ReNeura Technology and Retinol.
  • Yes, I definitely see a difference in my appearance after using it every other day. A healthy diet and a strict beauty regime might also contribute to the good looks of my skin.
  • The serum smells divine! It reminds me of an old-fashioned face powder.

10. Shiseido Sun Protection Eye Cream Broad Spectrum SPF 34

best eye cream
Shiseido sunscreen review

The perfect sunscreen in the summer! Shiseido Ultimate Sun Protector Face Cream SPF 50  is an absolute must-have for women like me who cherish their porcelain white skin and want to protect it from the sun’s damaging influence.

  • I’ve been using Shiseido’s Sun Protective Lotion with SPF 50 for a few years now. In my opinion, it’s the best one on the market. I simply couldn’t resist buying something else from their sun care range.
  • My new find certainly doesn’t disappoint! It’s perfect for everyday use, especially in the Summer.
  • It’s water-resistant, absorbs fast and it’s not sticky like some of the other brands I’ve tried.

You Might also be Interested in the Best Winter Skin Care Products article.

What is Your favourite Shiseido product?

Shop My Favourite Shiseido Products!

What do you think?

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  • Yesi
    October 2, 2020

    Hi, have you ever use their balancing and softener lotions? I wanna buy it but still a little bit confused. Will The products results be same with Ultimune power infusing? Should i buy both of them or just one of them will be enough? Thank you

    • Dominique de Merteuil
      October 2, 2020


      Are you looking for an anti-ageing product?

      I love how my skin looks and feels after applying the Ultimune Power Infusing Concentrate and I’ve been using it for years!

      However, my skin has very different needs now, then five years ago. I’ve spoken to several beauticians and someone who works for a cosmetic lab. The consensus is that the ONLY way to prevent and minimise wrinkles is by using a cream with a high percentage of Retinol and it doesn’t matter what brand it is. Unfortunately, there are VERY few brands that use a high percentage of Retinol in their creams and serums. The key is to know how to use it correctly!

      I’ve been using on and off Avene anti-wrinkle cream and it works well, but I’m really curious about Sesderma Retises 0,5% as I’ve heard great things about it.

      Going back to your question. Shiseido Balancing Softener is, in theory, an age-defying product and the Ultimune Power Infusing Concentrate makes the skin feel soft and it deserves its own separate category 🙂 My advice, DON’T spend money on both!

      Make sure that whatever cosmetic you choose is right for your skin type! For example, I have very dry skin and since I use a cream with Retinol, which is VERY drying, I also need a moisturiser AND rose oil. If your skin is oily, you should NOT use any oils as they will block your pores.


    • Mitra
      January 31, 2021

      It’s wonderful! I have been using it for years!

      • Dominique de Merteuil
        October 22, 2021

        I don’t know how they do it! All the Shiseido beauty products I’ve tried are amazing and worth the price!

  • Briana Klauss
    June 10, 2018

    Usually products make my skin oily or make me break out. So I rarely find something that works for wrinkles and works for my oily / combination skin.

    But I have a friend who kept going on and on about this company Made from Earth and their products, and I tried their Vitamin Enhanced Firming Serum – and WOW!!! I’ve been using it every morning and every night. My skin doesn’t break out or get oily

    The first night I used it, I swear my skin was tighter. But I thought maybe it was just my imagination so I held off on writing a review. I’ve used it for a week now and it definitely feels a little tighter!

    • Dominique de Merteuil
      June 15, 2018

      The skin on my face is very dry of late and I have to be careful what I use as I’m prone to allergic reaction. I’m not familiar with Made from Earth company so can’t really comment on their products.

  • Louise
    February 22, 2018

    I have been broadening my Shiseido line and so far love all of the products I have tried which are prob the top 5 of the products you love. I will now try the Ultimune Power to add to my regime. I am Japanese and my mom has been using Shiseido creams and cleaners and her skin looks great. I started when I was about 50 years old, because of the cost, but now I realize they are well worth the care and radiance. I can’t stress enough how it makes me feel everyday and every night. I love the smell and texture and how my skin looks and feels. Thank you for introducing me to new stuff!

    • Dominique de Merteuil
      February 23, 2018

      Thank you so much for your comment!
      Shiseido products are really great but sadly they come with a hefty price tag and not everyone can afford the entire line. If I had to choose only 3 products out of my top 10 list it would be; Shiseido Refining Moisturizer Enriched IBUKI, Shiseido Ultimune Power Infusing Concentrate because you need very little of it and Shiseido Cleansing Oil! Also, I haven’t found a better sun protection lotion than the SPF 50+ from Shiseido and it’s still my number 1 product for the Summer as it’s 100% tan-proof.

      • Navya
        April 7, 2018

        Can u pls share which spf are you talking about?

        • Dominique de Merteuil
          April 9, 2018

          Hi Navya,
          In the Summer I always use the Ultimate Sun Protection Cream for face SPF 50+. I also have the Ultimate Sun Protection Lotion 50+ which can be used on face and body!

  • NMT
    March 18, 2017

    I am 35 yrs old but was recommended Shiseido beneficiance to 0revent signs of aging. I am African and have not seen wrinkles in my family (including my 80 ++ yr old grandma ) or myself yet but i live in Canada and they live i. Africa so i did not want to take chances.

    My experience with Shiseido Beneficiance anti wrinkle has been different than the positive reviews online I the only one ? For one my skin has become much darker yet I am african. …does it have a darkening ingredient ? Secondly my skin looks really dry and ashy…….seriously I am worried… looks and feels really dry..almost ashy….has anyone else experienced this ? I had stopped using this advanced anti age beneficiance for the same reason in the past and gonne to ibuki and was ok with ibuki..but after yrs went back to replenish my bottle ..was advised by the sales person go try beneficiance ….maybe i looked like i am in my 40s…..told them i was 35…they i went back to it again..and honestly…same.dryness whitish ashy it just me… this product good for all skin types ??

    • Dominique de Merteuil
      March 20, 2017

      If your skin is similar to mine (dry, very sensitive and prone to allergic reactions), you should “listen” to your skin and not a sales person who is probably on commission! I’ve been using Shiseido products for years because they are great for my skin and my No 1 moisturiser still remains Refining Moisturizer IBUKI. If you experience itchiness and dryness on your skin after having used a new cosmetic you should stop using it immediately. I’m really puzzled why your skin would go darker after using the BENEFIANCE anti wrinkle cream. My mom uses the BENEFIANCE day cream, night emulsion and loves it. As I said, every skin is different and you would be surprised how many well-known creams, considered the best in the world (definitely the most expensive on the market) have caused a really bad reaction on my skin. The bottom line is, if the cosmetic (cream, lipstick, foundation, mascara etc) is not good for you personally discontinue using it!


  • Nola
    March 9, 2017

    I’ve recently bought the White Lucent Power Brightening Mask and love it! Very helpful article Dominique!

    Nola x

  • Rose Evans
    February 25, 2017

    Love Shiseido products! Thank you for the very helpful article.


    • Maryam
      February 28, 2020

      Hello dear !! Loved ur review
      Ina shisiedo fan n used their ultimmune serum n super advanced revitalising cream in love wd that too
      Which products wd u recommend for my combination to oily skin type n I’m 38.. I loved their pureness wash which has been discontinued .. I’m confused between Elemis marine cream and ibuki moisturiser .. wd appreciate which and why u prefer one over the other .. also ur advice on face wash wd be lancome or shisiedo ??
      I will try the sun protective lotion spf 50 n hoe it suits my oily skin !!❤️

      • Dominique de Merteuil
        March 3, 2020

        Hello Maryam,

        Thank you for your lovely comment!

        Firstly, let me tell you how utterly jealous I am of your combination to oily skin type. That’s what my skin used to be when I was in my 20s and, I complained about it a lot! Now that I have to deal with very dry skin, I really miss my oily skin. 🙂

        I’ve learned over the years that as my skin gets older it needs more and more attention and stronger creams.

        I LOVE both, Elemis Pro-Collagen Marine Cream and Ibuki moisturiser! Frankly, I don’t feel much difference in how my skin feels after applying Elemis or Shiseido, it feels wonderful! Ibuki is a little bit richer than Marine Cream and the latter is advertised mainly as an anti-ageing cream.

        Have you ever tried the Avène brand? I haven’t used their moisturiser so can’t comment on that, but I’ve been using the Avène YsthéAL cream for over a year now, and it’s a real anti-wrinkle miracle-worker!

        I don’t use Lancome face wash so I can’t comment on how good or bad it is. At the moment I use the SHISEIDO Perfect Cleansing Oil but it might not be great for your skin type. Perhaps the Deep Cleansing Foam for oily skin would be better? I can also wholeheartedly recommend Shu Uemura cleansing oils!!!

        I haven’t found anything better than the SPF50+ sunscreen lotion! Allegedly, it’s for all skin types. One word of advice, don’t forget to wash your hands with soap after you apply the lotion on your body or face. It can leave white marks on a leather bag. That’s what happened to me!

        Hope that helps!

    • Dominique de Merteuil
      October 2, 2020

      Thank you!