Vintage fashion blog – the reason behind mine
A quick introduction to my new readers!
My name is Dominique de Merteuil and I’m the founder of It’s Beyond My Control, a vintage fashion blog that I started back in 2012. In the beginning and for the first 3 years, I have to admit, I lacked focus with the blog. I changed the entire outlook and direction in 2015 and that’s the year when all the pieces fell into place, finally made sense and I consider this to be the true ‘birth’ year of my vintage fashion blog with a modern twist.
I like to write as though I’m having a conversation with women who equally share my passion for vintage fashion from the 1930s-1950s, as well as those who are only starting their adventure with vintage and would like to get an idea of how to mix something that’s at least 60 years old with contemporary luxury brands. Most of my readers are younger than the vintage pieces that I write about but old enough to appreciate them.
80% maybe even 90% of my wardrobe consists of true vintage clothes and accessories, mainly from the 1930s, 1940s and 1950s however I’m not a vintage purist and I not only like to mix together clothes from different eras but I also mix them with garments from contemporary designers, just so long as they are not part of the so-called high street/mainstream fashion.
Here is an example of how I mix vintage clothes with contemporary designers. In the pictures below I’m wearing:
1950s velvet bolero I bought from the wonderful Leta at Deja Vintage Boutique
vintage slacks (Read about vintage inspired slacks!)
Miu Miu shoes
Her Curious Nature gloves
Vintage fashion blog – the reasons behind mine
- Mainstream fashion blogs focus mainly on high-street brands (which I personally dislike) and current trends (which I care nothing about). But I think my readers feel the same way, that it’s more important to find and refine one’s own personal style, rather than obsess over this seasons “must-have” items that will probably not be suitable for most people and go out of fashion in the blink of an eye.
- One of the main reasons behind my vintage fashion blog and I’m not the only one, is to keep vintage fashion alive and bring back a little bit of glamour to life, that’s not always filled with rose petals and champagne. Fashion of my beloved 1930s 1940s and 1950s is very elegant and elegance is exactly what mainstream fashion is bereft of. I feel, that a lot of contemporary designers have forgotten that the reason why women buy clothes in the first place is, to look and feel beautiful.
- Let’s not forget that vintage fashions (the majority at least) were made of great quality fabrics and often hand made, which explains why we vintage fashion wearers can enjoy it even after 90 years from when it was originally made! I’ve said it before and I’ll say it again, you should always choose quality over quantity!
- I heavily promote my favourite vintage shops from around the world (and I don’t charge for this service just to make it clear!) and I share the fascinating stories of their owners through a weekly Q&A in the Vintage Shop Of The Week section, which you can find HERE!
- Vintage fashion blogs and their creators are big advocates of slow-fashion of good quality (there is the word again!) products that not only look and feel better, than mass-produced garments but also last much, much longer!
- I like to share my knowledge as well as tips and advises of real experts, such as textile conservators, in the field of vintage garments.
You might find these articles very useful:
- Some of the best, factual vintage fashion blogs, that will help you learn the history of vintage fashion are: